Growing a new me.

One minute he's media coaching the next he's mowing. Andy has combined his passion with a new business and now grows, digs, mows and sows, as well as running AJ Media.

It’s a well-worn cliche’ that blokes can’t multi-task.

Not this one.

Although this is less about tasks, and more about doing what makes me happy.

Ever since I was knee-high to a greenfly (I was a late developer) I have loved being outdoors.

One of my most vivid childhood memories is getting the Ladybird Book of Garden Birds and being thrilled a few years later when I saw my first nest, that of a Song Thrush.

So I suppose it came quite naturally to me to love gardening.

As someone who is on medication for depression, it is my therapy. It’s cheaper than a shrink, and as the card my wife bought for me says, you also get tomatoes!


To me it’s a very optimistic hobby. As soon as you see the first brave snowdrop poking out of the frozen soil, it’s an indication that Spring isn’t that far away.

Chuck in the fact that you are working with the soil, growing your own plants from seed, enjoying the different seasons and the taste of your own home-grown produce, what’s not to like?

Well, actually there are a lot of you out there who are the polar opposite of me. You hate gardening, or simply don’t have the time or inclination to do it.

It got me thinking. Another example of my multi-tasking in action.

Why couldn’t I combine my passion with a business? Run it alongside Andy Johnson Media?

I couldn’t think of a good reason not to – so I set up Dig Your Scene.

Just me, a mower and a car full of tools. I dig, sow, tidy and mow.

I still do my media stuff – the coaching, presentation training, hosting, copywriting & lecturing – which I very much enjoy.

But now I get the best of both worlds.

One day I’m working with students studying for a MSc in media relations or a client on how to present, the next I’m weeding, planting and mowing.

My mental health has improved, I’m sleeping better (partly because I’m knackered from all the exercise!) and I am enjoying life a whole load more.

I’m not going to get holier than thou and preachy – far from it.

But what I would say is, follow your dream and do what you love. Life is short and it’s there to be lived.

Now, where did I put my dibber?